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【資産価値の向上④】The improving asset value ④
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【度会國御神社の完成 2024.0604】Completion of Wataraikunimi Jinja, June.4
【健全性を問う】Questioning soundness
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【関西観光本部】Kansai Tourism Bureau
The mythical road from Nara to Ise is can also be considered an extension of the Silk Road, with the national treasure boat-shaped haniwa clay figures unearthed from the Takarazuka Tomb in Matsusaka. But...
With this board of directors, we can't expect much. Moreover, I don't know what purpose some union in Mie Prefecture has in becoming a member of this organization, but I don't think they'll get much out of it. It's like throwing their membership fees down the drain.
【2024年4月の国際収支】Balance of Payments for April 2024
6月10日、財務省は今年4月の国際収支を発表した。経常収支は2兆0505億円の黒字である。貿易収支は6615億円の赤字。旅行収支は受取6122億円と支払1654億円で4467億円の黒字である。JNTOによると、この月の訪日外客数は304万2900人で、出国日本人数は88万8800人だ。したがって、単価はインバウンドが20万1190円、アウトバウンドは18万6094円となる。
航空旅客は僅かに黒字の2億円、海上旅客は赤字の12億円。また、その他サービスも1兆1141億円の赤字となり、サービス収支全体では7215億円の赤字だ。毎年そうだが、決算月の翌月はいつもこのような状況である。
On June 10, the Ministry of Finance announced the balance of payments for April this year. The current account balance is a surplus 2050.5 billion JPY. Trade balance is a deficit of 661.5 billion JPY. Travel balance is a surplus of 446.7 billion JPY, consisting of 612.2 billion JPY in credit and 165.4 billion JPY in debit. According to JNTO, visitor arrivals for this month were 3,042,900 persons and Japanese Overseas is 888,800 persons. therefore, the unit price is 201,190 JPY for the inbound, and 186,094 JPY for the outbound.
Air passengers is a surplus of 200 million JPY only, and Sea passengers is a deficit of 1.2 billion JPY. In addition, Other services had a deficit of 1114.1billion JPY, and the overall service balance was a deficit of 721.5 billion JPY. This is the case every year, and the situation is always like this the month after the fiscal year-end.
【伊勢神宮外宮 せんぐう館の花菖蒲】Iris of Sengukan, Ise Jingu Geku
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AIに代替されにくい職種トップ3は「経営者」「経営企画」「営業系」だと言われている。AIはリストや顧客管理の精度を高めてくれるが、購買意欲を求めるには「データには反映されない、感情のニュアンス」を考慮した対話が必要になる。つまり、論理をつかさどる左脳よりも感情をつかさどる右脳を刺激しなければ的を射ることはないという事だ。当たり前だが、映画や飲食を詳細データだけでヒットさせるのは困難である。サイドシーイングや宿泊もそう、感情のニュアンスによって購買意欲は左右される。情緒に訴えること、これはショービジネスや投資と同じだ。AIがこの花菖蒲の美しさを理解することは当分無理である。
It is said that the top three occupations that are hardest to replace with AI are "business managers," "corporate planning," and "sales." AI can improve the accuracy of lists and customer management, but to gain purchasing power, dialogue that takes into account "emotional nuances that are not reflected in data" is necessary. In other words, unless you stimulate the right brain, which controls emotions, rather than the left brain, which controls logic, you won't hit the mark. It goes without saying that it is difficult to make movies or restaurants a hit with just detailed data. The same is true for sightseeing and accommodation; purchasing power is influenced by emotional nuances. Appealing to emotions is the same as show business and investing. It will be impossible for an AI to understand the beauty of this Iris anytime soon.
【危機管理】A crisis management
危機は突如としてやってくる。それは、個人の命運を左右する小さなものから、顧客の命やホテルの資産価値を揺るがす大きなものまである。6月25日未明、それは再びやってきた。お正月に起きた電気火災寸前以来のインシデントだ。
Crises come suddenly. They can be small things that affect personal only, or, big things that can destroy the lives of customers and the property value of the hotel. It came again in the early hours of June 25th. This is since the near electrical fire that occurred on New Year's Day.
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Copyright (C) 2015 O.H.M.S.S. All rights reserved.
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O.H.M.S.S.(Ohuda Higashi-kishu Matsusaka-area Sightseeing Support)
Representative Shigeki Imura
a support member of UN Tourism / APTEC
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